by kartik.sundar@aploris.com | Nov 17, 2021 | Content Management, Marketing and Sales
In 2015, Seth Godin made a bold statement: “Content Marketing is the only marketing left.” He means content that provides value and insight to the reader rather than thinly veiled promotional messages. To accomplish this, the average B2B marketer devotes... 
by kartik.sundar@aploris.com | Oct 15, 2021 | Content Management
High-quality content is one of the most effective ways to drive traffic to your website. Consumers are drawn to content that is valuable to them. And the more time they spend on your website, the more trust they develop. This trust enables you to generate leads and... 
by kartik.sundar@aploris.com | Sep 13, 2021 | Content Management, Marketing and Sales, PowerPoint
As a marketer, you want your sales team armed with your best, up-to-date, and on-brand slide templates so that they put their best foot forward with prospects. You want your sales team to have room for improvisation and creativity. However, without guard rails,... 
by kartik.sundar@aploris.com | Aug 24, 2021 | PowerPoint
Have you ever tried to update your Microsoft PowerPoint master slide? We update our PPT masters to modernize the look and feel of our presentations and ensure it consistently aligns with our brand. However, updating the same styles, fonts, and themes throughout a... by kartik.sundar@aploris.com | Feb 10, 2021 | Admins, Getting started, Resources
At times, you may want to group slides so that they will be inserted into your presentation together. Examples include legal slides or mini-stories that require a few slides to communicate like a company introduction or product screenshots. To address this use case,...