Optimizing your Request for Proposal (RFP) response process increases the number of requests you can handle, decreases response time, and can increase your win rate. By improving your RFP presentation, a critical step in the RFP process, you will see a high correlation with win rate, and ultimately, revenue.
This article highlights four tips on how you can streamline the creation of your RFP presentations with a PowerPoint slide library.
4 Tips to create winning RFP presentations
A slide library is a central location for managing, storing, and sharing slides within your organization. Whenever you add a slide to your slide library, you’re allowing yourself and other shared users to reuse the slide for future presentations, sharing knowledge and driving efficiencies.
1. Leverage your previous proposal presentations
RFP presentations need to be well-researched, personal, and positioned to maximize the value of the time the potential customer is giving you. Leveraging a slide library allows you to discover previous presentations and slides that include the specific knowledge you need.
With a slide management tool, you can connect your content management system, like SharePoint, and have all your previous presentations at your fingertips. This will allow for increased efficiency and productivity as you can reuse instead of creating from scratch. Further, if your slide library uses metadata, you’ll be able to narrow in on different topics and quickly get up to speed on the customer’s context.
2. Use templates and frameworks to tell compelling stories
An informative story created with relevant presentation templates can go a long way in convincing others to share your perspective. Did you know that a presentation that injects stories has the potential to become 22X more memorable for your audiences? Make your audiences the “Hero” of your story and see the difference.
Content creators can use a slide library to store different story frameworks and templates. This quickly gives your team access to other storytelling formats and ideas. Further, you can use slide management analytics to understand which frameworks are most popular among your team.
3. Ensure your slides are always up-to-date
While preparing your RFP presentation, the information and data you present must be up-to-date and accurate. You don’t want to spend your time manually checking slide versions, or worse, walk into a meeting with stale information.
Luckily, slide library tools can automatically run version control checks. Using version control software ensures you have the latest slides, removes the last-minute stress of preparing for a presentation, and ensures your content and messaging are on point.
4. Don’t forget to add images to your slides
Finally, don’t forget that your presentation needs to engage the audience, and images are a powerful tool to achieve this. Further, a well-designed RFP presentation with relevant images and design can uplift the confidence of the presenter. 91% of presenters feel more confident if they have a well-designed set of slides.
With a slide library and a PowerPoint plugin by your side, adding images (and videos) from your content repository is much simpler. After you connect the library to your image source (e.g., a folder in SharePoint or a digital asset manager like Widen), search for the image and click to insert. That’s it.